Friday, 8 April 2011

The Plight of the UK Volleyball Playoffs

Courtesy of Jon McGugan
The final weekend of the playoffs will take place at the National Volleyball Centre tomorrow. Earlier this week I was Twittering with the ever talented Peter Bakare when he cracked me up with this question about the playoffs: 'Good crowds going to watch?'

He genuinely couldn’t understand what had me so tickled, which is fair enough considering the fact that he plays volleyball in a country where the playoffs attract hundreds of spectators.

Despite the establishment of a National Volleyball Centre in England, a revamp of the brand and PR activity - trying to convince Britain that there are sports outside of the trinity (football, cricket, rugby) has been an uphill battle for volleyball patrons.

Spectators are an obvious indication of a sports popularity, and the um, healthy attendance at this season’s playoffs show that we have a lot more work to do.

Just out of curiosity, how many of you have pre-registered for Olympic volleyball tickets?

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