Friday, 21 May 2010

Digitally Fattened?

No matter where you turn nowadays size seems to be an issue.

If it isn’t because of models being too thin on the runway, it’s because of stylists storming out of shows because they feel that some models are too curvy for the runway.

It’s a lose-lose situation. If a publication goes for what works – they are accused of negatively impacting the body image of millions of young girls worldwide. If they go for what is technically normal, they risk alienating themselves from their industry.

Healthy Magazine thought they found the solution when they chose to ‘digitally fatten’ their cover model.

Not a bad idea in essence, but there is a not-so-little thing called the media that jumps on these revelations like a pit-bull and will not let go until something juicier comes up.

It seems some people are just up in arms for the sake of being up in arms because the only real ‘losers’ here are the ‘plus-sized’ (fashion speak for normal sized) models who lost out on the job and Healthy readers who believed that their magazine was genuinely promoting all things... err healthy.

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